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How To Calculate Customer Lifetime Value for Any Business

Customer Lifetime Value is often known as CLV. In simplest terms, it is the value a specific customer contributes to a business throughout their lifetime. You start to calculate the Customer Lifetime Value along with the first purchase, subscription, or contract of a new customer. It ends whenever the subscription or the contract terminates – …

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How To Engage With Your Local Community In The Digital World

Local engagement is indeed inevitable for customer-oriented industries such as insurance. As of today, we live in a digitally-driven world which also fast-paced. So, knowing how to engage the local community in the digital world is a decisive factor for any business. That said, this article explains the methods you can utilize to engage your …

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